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How to Get Authentic Followers on Instagram – And Keep Them

During this uncertain time, we know that social media and online marketing is more important than ever. If you run your business on Instagram, you know that it is vital to keep a steady base of followers that continue to engage and interact with your page.

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By following some basic tips and tricks, you can maintain your base, increase engagement, and gain not just followers in terms of numbers – but followers in a more important way. We want you to have an online following of people with like-minded interests, passions, and ideals in life.

Having authentic followers increases your brand’s realness, shows your platform’s personality, and can enhance engagement between you and the rest of the world. 

Let’s check out some tips on how to gainauthentictic followers on Instagram – and keep them.

Keep Content Consistent

The worst thing you could do when trying to get followers to your page is to post content irregularly. You don’t want to post at random times, post random things, and post about random products. Keeping your brand consistent is key to gaining followers who have a similar mindset and interests.

Although the posting schedule has changed during this pandemic, it has increased in favor of those continually posting. Instead of the peak times now being only once or twice per week, the peak times have become almost every weekday during work hours – around 11 am.

Engage With Other Accounts

When you are trying to get more Instagram followers, you need to be present. Try sponsoring user-generated content to get your brand in your customers’ feeds. You can decide if you want to use Instagram promotions, Instagram ads, or Instagram contests to get the eye of your followers.

In addition, you can interact with your followers or other accounts with a similar message. If you are promoting your brand that focuses on social media marketing in the travel industry, connect with over nomads and travel entrepreneurs to boost your business’s spotlight.

Know the Difference Between Real vs. Fake

There is a massive difference between an Instagram account that has fake followers vs. an Instagram account that has real followers. Although it might seem tempting to buy Instagram followers, this won’t help your account – the interactions you will gain from this won’t be substantial, they won’t be sincere, and they won’t be with the most engaged followers.

Fake Instagram accounts tend to deceive new followers. They might click on your page and see that you have a huge following – and then they can look through your followers and see that a bot runs almost every single one. Fake followers won’t increase your transparency, but it will only increase distrust.

Lastly, if you have thousands of fake followers, then this will generate almost no buzz. No excitement is generated, no click-able content, no interesting comments, and no direct messages that can talk about your products. These fake bots will just be eventually cleaned up by Instagram and deleted.

By following some of these tips and tricks, you can gain authentic followers on Instagram who will engage with you, enjoy your content, and interact with your page. 

Fast Tricks on How To Increase Instagram Engagement

So you have an online Instagram business account, and you want to gain more followers and customers – but how? All of our lifestyles have changed during this uncertain time – this includes how we market ourselves and our businesses on social media. 

Let’s see this foolproof and fast tutorial on how to increase your Instagram connections and followers.

Respond To CommentsChange Your Posting TimeRe-evaluate Your Content Strategy

Taking care of your followers and customers during this time is now essential more than ever. By responding to almost every single person’s comments on your posts, you make them feel seen. In this time of social distancing, people can feel incredibly lonely. Something as simple as responding to their comment on Instagram, like their comment, or like one of their posts, can make them feel important – and keep them coming back to your page. 

Similar to Facebook, the number of peak times to post during the week expanded from what is ‘normally’ the peak. Previously, Wednesday at 11 am, and Friday between 10 am-11 am were the best times to post to get the most engagement on your posts. 

We are now seeing that an overall busy span of weekday and working hours are the best times to post that new photo or product! Try posting your content during Monday, Tuesday, and Friday at 11 am to see a rise in engagement on your page. 

Since everyone seems to be inside and on their phones all day, posting too much can overwhelm your potential followers – and cause an unwanted response. During the pandemic, it has been reported that Instagram posts have decreased by 1.9 posts per day. 

These changes typically reflect that brands have reevaluated their strategies to serve their personalized communities. With audiences changing their interactions, brands have had to alter their messaging styles to reflect that.

There you go!

Try and apply these quick tips and tricks to increase your Instagram engagement during this unprecedented time!

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